Our media buying and planning services will help you find the most efficient ways to reach your target audience through TV, Digital, Print, Direct Mail, Out of Home and Radio Advertising.
We begin the custom media buying and planning process by evaluating each client’s specific advertising needs and overall sales goals. This initial stage consists of a client needs analysis to help understand each client’s unique budgetary, targeting and placement requirements. We will also explore historical media performance, KPIs, annual sales goals and your vision for growth. Based on our findings, we then look to allocate the appropriate spend to each outlet, including TV, Digital, Print, Direct Mail, Out of Home and Radio.
One of the main advantages to an agency-placed media buy is early negotiating and confirmation of your schedules. This early placement will present a significantly decreased investment requirement for our client. Buy early, save money! Our other responsibilities include but are not limited to the stewardship of monthly schedules for each outlet/station, evaluate promotional opportunities, and reconcile schedule discrepancies.
We provide our clients with extensive summaries on an ongoing basis. We utilize the transparency of performance reports to evaluate the success of schedules and for future planning.
Don’t stress about media plans, creative management & deadlines – we can help.
Whether you need an integrated cross-channel media plan or assistance planning your TV buys for the year, we can help you get the most bang for your buck.
Peninsula Agency and Blake Weisel have worked tirelessly to help us and solve our internet problems. You get what you pay for is a reality for most, but Peninsula Agency far surpassed my best expectations. Their professional integrity, their expertise, and their dogged determination to help you succeed is why I highly recommend PA to anyone who uses the internet to promote or expand their business. Peninsula Agency is simply the best.
Peninsula Agency helped bring my vision for Steel Birch to reality. With their assistance, I was able to focus on production and business operations while they took care of all my online needs. Ultimately, they helped develop Steel Birch’s brand. Their contribution to my business has been invaluable.
Working with the good folks at Peninsula has been nothing short of a great experience. They take the time to get to know you, your brand, and what YOU want, and then somehow manage to exceed the expectations set. Our website is clean, easy to update, and just works. Great overall experience!
It has been a pleasure working with Blake, owner of Peninsula Agency! All I can say is results, results, results! Less than a week after launching the new website, Gutters of Charleston, has moved to the front page of google and our leads have increased two-fold!
Absolutely worth it! Could not recommend Peninsula Agency enough for your Web Design and Marketing!
I have a beautiful website that is easy to navigate and provides interesting, useful information to my visitors. I have seen a big jump in patients since signing on with Peninsula Agency.